About Mojo Bars:
“2002 – CLIF MOJO Makes its Debut as Pioneering New Sweet and Salty Snack Bar
Like many of Clif Bar & Company’s innovative products, the inspiration for CLIF MOJO came straight from our athletes and fans. They wanted a savory source of nutritious energy while in the backcountry. We also heard that people wanted new and interesting flavors. Never one to shy away from a fun challenge, Gary worked with our kitchen team and athletes to create the CLIF MOJO bar – a sweet and salty line of trail mix bars.
The new snack bars featured a variety of nuts plus raisins, chocolate chips, pretzels and other ingredients for a crispy, crunchy texture, and sweet and salty flavor. Inspired by global adventure, the bar also blazed new trails with fun original flavors including Honey Roasted Peanut, Mixed Nuts, Honey BBQ Almond, Spicy Salsa Peanut and Curry Cashew.
2006 – MOJO STARTS USING ORGANIC INGREDIENTS
True to our 5 Aspirations business model, CLIF MOJO’s started using organic ingredients with the goal of sustaining people, planet and our community. Today, CLIF MOJO bars are made with 70 percent organic ingredients.
2007 – MOJO Takes a Dip into Cocoa
Following the successful debut of the original CLIF MOJO flavors, we wanted to continue providing people with fun and innovative new flavors. So we had a contest. Ten teams dreaming out loud, mixing things in bowls, buzzing all about what product they’d create if they could. The result: CLIF MOJO® Dipped. The new bar offered all the crunchy, salty, organic, nutty goodness of CLIF MOJO — the original sweet & salty trail mix bar— but with a creamy layer of chocolate. A sweet twist on a hometown favorite. The original flavors included classic combinations of Peanut Butter Jelly, Chocolate Peanut and Fruit & Nut. Today, CLIF MOJO Dipped Chocolate Peanut remains a fan favorite and an absolute classic.
January 2011 – New Recipe Adds More Nuts
Never one to stop improving, in 2011 we tweaked our CLIF MOJO bar recipe ever so slightly, increasing the amount of nuts to create an even nuttier, more delicious flavor.
2014 – Introduces CLIF MOJO Fruit & Nut and Dark Chocolate
The CLIF MOJO innovation continues to this day. We’re so excited to welcome our new line of flavors to the family. This year we introduced our CLIF MOJO® Fruit & Nut and CLIF MOJO® Dark Chocolate flavors. The new great-tasting snack bars are crafted with wholesome, nutritious ingredients like whole wild blueberries, whole nuts and chunks of organic dark chocolate.”
Ingredient list from the Dark Chocolate Almond Coconut:
Organic Brown Rice Syrup, Organic Almonds, Soy Rice Crisps (Soy Protein Isolate, Organic Rice Flour, Calcium Carbonate), Organic Chocolate Chunks (Organic Dried Cane Syrup, Organic Unsweetened Chocolate, Organic Cocoa Butter, Organic Soy Lecithin, Organic Vanilla), Organic Coconut, Almond Butter, Organic Roasted Soybeans, Organic Oat Syrup Solids, Vegetable Glycerin, Organic Coconut Oil, Sea Salt, Organic Gum Arabic, Natural Flavor, Natural Vitamin E (antioxidant).”
These bars are delicious! My favorites were the two bars containing the dark chocolate. With a bunch of organic ingredients, they are also a bar you can feel good about.
I typically steer clear of gluten, extra sugar and grains–and these bars satisfy the first two of those three. If I had to re-design these bars, I would do without the brown rice syrup, soy rice crisps, rice flour, soybeans and oat syrup because they fall into the grain category that I typically try to dodge. Without those ingredients, I would love to recommend these bars to friends of mine that follow a “paleo” diet, as paleo eating eliminates all grains.
I love how the bar is so robust with nuts. It provides you with good fats, which are energy that can sustain you throughout the day. This Mojo bar is convenient to keep in your purse, your car, or in the pantry for a quick, healthy snack–a satisfying one at that.
I’d recommend these bars to any current clif bar fan or nut lover that it looking for a lower-sugar option that is gluten free.